Do you not read the terms of the offer you are promoting? This is a question that came up one night at affiliate summit. I was shocked to find that a couple people in the group didn’t. There is usually a lot of information in there that it critical, and ignoring it can lead to you not getting paid! That seems like a pretty important “detail” to overlook. When you are an affiliate, you incur the risk of fronting the ad costs. If you are not following the terms of the offer, you are putting your own money at risk. Even if you don’t care about the advertiser, you should read the terms simply to protect your own assets. Reading through a TOS and you might find out things like:

• if you can iFrame the offer
• if you can use the Advertiser’s images on your landing page or not
• if you can bid on trademarked terms
• negative keyword lists to use
• recommended keywords

Pretty mission critical stuff to your success or failure.  So read those terms before you agree to them!

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