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Lightning Q&A Round 3

Posted by Dan | Posted in Main | Posted on 24-03-2008

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You know the drill. Keep asking questions. Once I hit the end I won’t answer any more, so get them in now.

 

Jonathan Volk asks…

How much does this blog make you?

How much a month do you save up in your bank account?

Do you have any long term investments such as stocks, CD’s, etc? Care to share?

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1) I’m not even sure really, monetizing this blog still really isn’t the goal or anything. Most of my ad spaces are sold, and then any affiliate sales I don’t even really track.

2) That’s a bit too personal :) . I don’t really splurge too often, especially since I’m going to be dropping close to 300k buying and furnishing my house. So pretty much I’m banking everything except what goes into my house.

3) Not yet, but probably in a few months I’ll start doing that with some of my money. I’m not sure how many ventures I’m going to go into in the next coming months, so I want to have most of my money on hand. A simple 401k is probably all I’m going to start up right now.

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Georgie asks…

Do you do anything apart from PPC? Do any of your sites rank organically? Can you program in a lang like PHP and SQL and do you use this for your campaigns, so are you technical basically? Do you use the adwords API much?

 
1) Nope, I don’t do any SEO.

2) I can edit simple PHP, but can’t code it. That’s what a programmer is for :) .

3) Nope not really.

 

Roger asks…

I’m about to launch an affiliate at my company and I’m responsible for us not getting sued. What’s the best advice you can give me to avoid the end all?

 
Launch an affiliate at your company? You mean launch it’s own affiliate program? I’m not a lawyer, so I wouldn’t take any of my legal advice other than speak with a lawyer about it, haha.

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Marko Nikolic asks…

Does the Google Adwords keyword tool give you search volume for US only or entire world? Is there a tool that shows what people in other countries are searching that doesn’t mix in results from North America?

 
Yeah, just go to the tool and then towards the top you can edit what locations your results correlate with.

 

Geoff asks…

Do you play Smash Bros? Who’s your main?

On a more serious note, what would you recommend to someone who has read every guide he can find on PPC and landing pages, and still can’t do much more than breaking even?

 
1) I used to play it like 6 years ago lol.

2) You know the ropes then by reading so much, and know a little bit about how PPC flows. People aren’t going to give their deepest and darkest secrets in a free guide, so you have to do a bunch of testing on your own. Trust me I know it’s MUCH easier said than done, but you just have to keep brainstorming things to test, and then just keep testing them out. Sometimes the little things can take your campaign from breaking even to profiting a lot. If you’re breaking even right now, I’d say first start with trying to optimize your landing page for conversions. If you can get the conversion rate higher, you’ll start profiting instantly.

 

Gab Goldenberg asks…

How do you measure the value of a subscriber?
And what’s an acceptable CPA to you for getting a new subscriber?
Also, do you start pitching subscribers right away?

 
I can’t really give much advice about it as I said I just started playing around with it myself. I do start pitching them right away though, but I’ll play around with not doing that as well. Gotta test everything.

 

TrizNiz asks…

1. Your girlfriend is pretty hot…. How did you meet such a hot chick if you are always busy working on your campaigns in your basement?

2. Does your girlfriend know the extent of your revenue from your online businesses?

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1) Yeah she is haha. I met her when I was in high school actually and wasn’t into online stuff. Good thing, because soon after that I was in my basement every day campaigning lol.

2) Yep. Money is money, that’s all I tell anybody. I make a lot yeah but I don’t really care, money isn’t everything. I’ll still ask her to borrow a couple bucks for this or that if I don’t have cash on me, I don’t really act any different so her and my friends are relatively calm with how much I make. Friends are a bit more difficult because they’re all broke and cheap, but to answer your question yeah she knows what I make.

 

Lisa asks…

Is Aweber really worth it?

 
If you can get it to make you some money, then yeah it’s worth it. It’s only like $20 bucks a month so you just have to make a few sales to pay that off.

 

Wayne asks…

How many different verticals are you in right now?
What percentage of your revenue does your top vertical bring in?

 
1) Around 3.

2) Probably 60%.

 

Some guy asks…

What’s best for you, landing page or actual website?
I’ve read articles where google is taking down (slapping down) affiliate sites. I’ve always been more on the website side anyways, I like to do it right but the time and work that goes into it is no joke.

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1) I create hybrids. They look and feel more like a landing page, but content-wise they look like actual websites. If you test enough and really work things out, you can have an actual website with the same CTR as a landing page, but have increased conversion rates.

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